How to Write and Publish a Book Articles Marketing Marketing Your Book

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How Podcasting Helps With Book Marketing Most authors struggle to sell books. It's perfectly normal. But, smart authors are starting to use the Internet for book marketing. Whether they're using Blogs, articles, or even press releases, they're finding that Podcasts and Podcasting creates mo... 2729 Hit(s) | Read more... Book Marketing Tips - Is Your Book Dead Before it's Even Published? Is your book dead before it's even published? If you're not paying attention to book marketing, book cover design, or having your book edited by a professional, then you're likely to count yourself amongst the majority of people who never sell more t... 4754 Hit(s) | Read more... Book Marketing Tips from TV Producer, Radio Talk Show Host and Book Publicist Book marketing is something of an art form. You know that the general idea is to get media attention, gain media interviews, and generate publicity for the book. But what is the real purpose of book marketing? Do you just send a press release across ... 3849 Hit(s) | Read more... How I Promote My Books Some authors just get lucky. Most have to work hard at selling their books. Read how one small-time author, Maryanne Raphael,  managed to get free publicity for her book, Mother Teresa, Called to Love. 2195 Hit(s) | Read more... Book Marketing and Book Promotion Using Book Signings As a book publicist I have a strong opinion about book tours. Authors tend to think they are a great idea because they see Bill and Hillary Clinton, Rachael Ray, Howard Stern and other big names out on the circuit and think that’s the way to pro... 1481 Hit(s) | Read more... How to Select a Media Relations Specialist So, you've got a book. Now what? If you have any desire to sell your book, you should consider hiring a media relations specialist. But, which one? Read this article to get some tips on choosing the right media relations specialist for your book. &nb 2703 Hit(s) | Read more... The New Face of Author Book Promotion Book promotion includes publicity, media attention, online book promotion, and offline book promotion. Which you use is as important as in what sequence. Learn what the best literary agents are doing these days, and it's not just the old book tour.&n 2826 Hit(s) | Read more... Get Inside the Reader to get Inside Their Pocketbook Though marketing and publicity work hand in hand to creating book sales it sometimes difficult to understand where one starts and the other begins, Bandos helps to clear this up. “We define publicity as getting media coverage and marketing as being... 1680 Hit(s) | Read more... OK, Your Book is Printed … Now What! Many years ago when I worked in camera store, a customer came in one day with a very old roll of unexposed B&W film. He wanted to buy a camera that would fit that type of film so he could use up the film. The film was so old, all camera manu... 2207 Hit(s) | Read more... Book Marketing 101 The most common mistake people make when self publishing their books is to ignore marketing until it is too late. As an author, you want your book to be the best in its category. To make it stand out from the rest, you need to market your book c... 2769 Hit(s) | Read more... Judging a Book by its Cover Face it. We do judge books by their covers. So, if you are writing a book, and/or self-publishing, then pay attention. We're drawn to a particular color, style, or cover art. Flat, dull book covers turn us away unless we're looking for a &... 1806 Hit(s) | Read more... Should You Buy Marketing from a Print on Demand Company? Let's start a debate. We've already interviewed one print on demand publisher who charges very high fees, accepts only "serious" authors, and primarily promotes their book marketing services. Their claim is that authors shouldn&#... 2158 Hit(s) | Read more... What Does Distribution Have to Do With Book Publicity? When book publicity firms consider taking on new clients and developing new campaigns for books, the first question usually asked of the client is what kind of book distribution system is currently in place. In this article from Ink Tree, you'l... 1642 Hit(s) | Read more... Writing a Simple Press Release Writing a press release is far from rocket science. It's actually pretty simple. The goal, of course, is to get some sort of media coverage for either yourself or your client. The key to getting that coverage is two-fold: news and interest.... 1343 Hit(s) | Read more... What is a Literary Publicist? Why would you want to hire a publicist for your book? It's the same reason you'd hire a mechanic to fix your car or go to a dentist to have your teeth cleaned. Publicists have media contacts you don't have; and, they have the tim... 5431 Hit(s) | Read more...

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