How to Write and Publish a Book Articles Marketing Categories : Book Promotion General Marketing Marketing Your Book Internet Marketing

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Book Marketing and Book Promotion Using Book Signings As a book publicist I have a strong opinion about book tours. Authors tend to think they are a great idea because they see Bill and Hillary Clinton, Rachael Ray, Howard Stern and other big names out on the circuit and think that’s the way to pro... 1480 Hit(s) | Read more... What the Hell is a Podcast? Isn't the Blogosphere all Clogged Up? Penny C. Sansevieri is working with WAPYB in creating four podcasts for your learning and book selling and/or platform building enhancement. The first two will focus on the basics of podca... 4998 Hit(s) | Read more... An Example of a Poorly Done Podcast While there are many ways to record a podcast, you want to ensure that the quality is good. Here's one example of a poorly done podcast in which the interviewer's voice is far louder than the interviewee. That's never a good idea...  3347 Hit(s) | Read more... Jami Attenberg Gives the Lowdown on Book Marketing If you’ve stapled your own chapbook and wondered if you just punctured your chance to be a published writer, if you need hilarious, rock-solid inspiration for getting your book out there, if you seek to know someone who is an absolutely dedicated a... 5659 Hit(s) | Read more... Surefire Ways to Pack a Punch With Your Ezines & Newsletters Newsletters, or ezines, can be extremely effective marketing tools for your business. They put your name in front of your potential clients, regular clients, and peers while showing your expertise and professionalism. They are an excellent means t... 3490 Hit(s) | Read more... Author Jones Builds a Platform Who is Author Jones, and why has he or she built a PLATFORM. No, not platform shoes. We're talking about mega-millions of dollars and life in the hyperspace fast lane. It's a platform for a book. Call it "repurposing", or making something o... 4008 Hit(s) | Read more... How to Select a Media Relations Specialist So, you've got a book. Now what? If you have any desire to sell your book, you should consider hiring a media relations specialist. But, which one? Read this article to get some tips on choosing the right media relations specialist for your book. &nb 2700 Hit(s) | Read more... 7 Vital Book Promotion Tips As a literary publicist I often am asked about publicity tips, tricks, and the magic behind my work. Its not magic. All you need to know are the basics and from there you will be able to create an effective book promotion. Below Ive listed the mos... 4183 Hit(s) | Read more... How to Use a Book Promotion Specialist If you're thinking about hiring a book promotion specialist, then you want ensure you get the most out of your book promotion. That's why this particular article is important. You've got to do your part, and not just hope that your book promotion spe... 2744 Hit(s) | Read more... The New Face of Author Book Promotion Book promotion includes publicity, media attention, online book promotion, and offline book promotion. Which you use is as important as in what sequence. Learn what the best literary agents are doing these days, and it's not just the old book tour.&n 2825 Hit(s) | Read more... Get Inside the Reader to get Inside Their Pocketbook Though marketing and publicity work hand in hand to creating book sales it sometimes difficult to understand where one starts and the other begins, Bandos helps to clear this up. “We define publicity as getting media coverage and marketing as being... 1679 Hit(s) | Read more... OK, Your Book is Printed … Now What! Many years ago when I worked in camera store, a customer came in one day with a very old roll of unexposed B&W film. He wanted to buy a camera that would fit that type of film so he could use up the film. The film was so old, all camera manu... 2206 Hit(s) | Read more... Book Marketing 101 The most common mistake people make when self publishing their books is to ignore marketing until it is too late. As an author, you want your book to be the best in its category. To make it stand out from the rest, you need to market your book c... 2769 Hit(s) | Read more... Judy Cullins Helps You Conquer Your Fear of the Internet to Sell Your Books Judy Cullins wants to convince you to use the Internet to market your book because it is effective and can save you some big bucks. With 20 years of book coaching and 5 years of ether marketing in her cache’, Cullins makes some very convincing argu... 3775 Hit(s) | Read more... Judging a Book by its Cover Face it. We do judge books by their covers. So, if you are writing a book, and/or self-publishing, then pay attention. We're drawn to a particular color, style, or cover art. Flat, dull book covers turn us away unless we're looking for a &... 1806 Hit(s) | Read more...

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