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Written by Sid Smith
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Thursday, 28 June 2007 |
The Press Release Builder
Ever wondered how to write a press release? If you search the Internet you'll find courses, ebooks, and the occasional simple set of instructions. But you still have to go to the trouble of constructing your press release, including brainstorming ideas and putting it into the right format.
Evan Carmichael has created an ingenious tool to take you from concept to completed press release in five easy steps. Here are the five steps:
You can create an effective press release strategy that can put your company on the map in 5 easy steps.
 | Journalists want good stories, not promotional press releases. If you can give them a compelling idea, you are making their job easier. There is no reason why they would not write about you. Need help finding that winning idea? Click here. |
 | Use this free tool to write an effective press release. At the end you will have a final document that you can use to send to reporters. Ready to get started and put your company in the media spotlight? Click here. |
 | With new publications emerging and other titles closing, how do you keep up to date with all the top reporters and PR opportunities out there? Follow these simple steps to get your media list working for you. Click here. |
 | E-mail is the way most publicity seekers get in touch with reporters to land that precious coverage but the vast majority of e-mails sent to journalists never get read. How can you make sure that your e-mail is opened and read? Click here. |
 | Looking for even more resources to help you build your press releases? Check out 16 articles our expert authors have compiled and more great resources to help you create effective press releases. Click here. |
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Last Updated ( Sunday, 08 July 2007 )
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