This little Self-Publishing Guide has it all. Denise Hamilton of Ink Tree Marketing has put all her book marketing and publishing experience into this straightforward and comprehensive guide. The cost is quite reasonable for the amount of information that's packed in to the guide. You'll find it a very helpful addition to your resource list if you are considering self-publishing your book. The author sold 250,000 copies of her book without taking a single workshop or seminar, and with absolutely no training or experience. Learn More about this guide.
Differentiation. It’s about being original; breaking free from the
competition; leading, not following. Do you want to forge a path away
from the crowd, away from the noise, and closer to your customer?
How Will You Be Different?
Along
with the perfectly picked and placed words that make up the timeless
writings that emerge as a cherished book—something we keep by our bed,
travel with far and wide or relax with as we curl up in front of a cozy
fire—a good book layout is important to an author. Especially to
self-published authors who don’t have the talented staff of a major
publishing house offering design options.
The job of a graphic
designer is to give your book visual life and interest that will add
“character” (look and feel) and catch the eye of a passing patron and
spark intrigue that will make them pick it up and open the first page,
never wanting to set it down. There’s an art to giving your carefully
chosen words a look and feel that helps them portray hope, emotion or
intrigue.
Book Layout
A slight size
change, font style or placement on the page can make all the difference
in bringing a powerful personality to your fascinating book. Paragraphs
need to be the right length so they don’t seem overbearing—not too
long, not too short—but cleverly balanced and readable to everyone not
just elite readers. I’ve seen some books so jumbled and disorganized it
would make a man quiver at the mere thought of trying to read them.
There
are many ways a graphic designer can help you increase your book sales.
There is of course advertising in the form of a flyer, poster, or a
magazine ad. You could put together a media package or marketing kit
for your book, which may include a CD, an ad, a book marker, a coupon
for your next book and so on. You may need invitations to your book
signing sure to be in your near future. You might market yourself using
only your name, but a personal logo to brand your product is much more
effective and professional looking. You may need business cards and
letterhead designed to enhance your branding image. Are you sending out
a newsletter to your database? Let a designer create your newsletter
and send it to your customers “spam-free” through a permission-based
email program. Why not convert your printed book into an e-book you can
sell on your website? What? You don’t have a Web site? Every writer
needs a website and I know of someone who can custom build one that
best serves your needs. Jessica Dockter is the Graphic Designer who
works in collaboration with the writers on Write On! Creative Writing
Services to offer our clients a full range of services.
These are
only some of the countless options you have when you bring in a graphic
designer. From designing your book cover, to laying out the inside
pages, to having the perfect index created, there is no end to what a
graphic designer can do for a writer. For more information or to simply
connect with a graphic designer, contact
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Yvonne Perry
is a freelance writer and the owner of Write On! Creative Writing
Services based in Nashville, Tennessee. She and her team of
ghostwriters service clients all over the globe by offering quality
writing on a variety of topics at an affordable price. If you need a
brochure, web text, business document, resume, bio, article or book,
visit http://www.yvonneperry.net.
While there sure to subscribe to the RSS podcast feed and the free
monthly newsletter about writing, networking, publishing and marketing.
Read more on Yvonne’s blog at http://yvonneperry.blogspot.com.
This little Self-Publishing Guide has it all. Denise Hamilton of Ink Tree Marketing has put all her book marketing and publishing experience into this straightforward and comprehensive guide. The cost is quite reasonable for the amount of information that's packed in to the guide. You'll find it a very helpful addition to your resource list if you are considering self-publishing your book. The author sold 250,000 copies of her book without taking a single workshop or seminar, and with absolutely no training or experience. 